The Latest on Apple: Page 2

Here's the thing about Apple's latest financial results. They're not just impressive, they're downright historic. Apple just achieved something no company has done before, crossing the $100 billion revenue mark in a single quarter for the first time ever. How big is that? We're talking about $102.5 billion in total quarterly revenue, an 8% year-over-year increase driven by the newly launched iPhone 17 lineup and robust Services growth.

Apple's latest AirPods innovations might seem impressive, but they're just warming up for what's coming next. The leap could arrive as soon as 2026, representing the biggest shift in Apple's premium earbuds since their debut. The current AirPods Pro 2 earned recognition as the most popular headphones ever according to Apple, yet the company clearly is not settling for past success.

Apple just posted numbers that snapped heads on Wall Street, and the story behind them says more about Apple’s strategy than the headlines alone. Quarterly revenue hit $102.5 billion, an 8% year-over-year jump that set a September quarter record and an all-time annual revenue record of $416 billion, according to Apple's Q4 2025 earnings call transcript. What really popped, they topped expectations across several metrics, with earnings per share at $1.85 versus the $1.77 estimate, as reported by...

Apple's latest M5 chip is already making waves in the tech world, but what about its more powerful siblings? The M5 Pro and M5 Max are the chips everyone's really waiting for, and based on what we know about the base M5's performance gains, these upcoming variants could be absolute powerhouses.

Apple's announcement about bringing US passport support to the iPhone Wallet app marks a pivotal shift in how we think about digital identity. After years of watching driver's license support crawl along state by state, Apple is now preparing to expand beyond state boundaries with federal passport credentials. A federal passport path avoids the need for 50 state-by-state issuer agreements (though implementation still requires agency/airport integration and approvals). Jennifer Bailey, VP of...

The story unfolding around Apple's M5 chip launch says a lot about how the company handles invention. Not quite what you expect. The M5 iPad Pro continues to showcase cutting-edge innovations that its MacBook Pro counterpart does not have yet, creating a dynamic where iPad Pro plays the role of proving ground and MacBook Pro stays the refined, mature platform.

Apple just delivered another quarter that had Wall Street buzzing, but the real story goes beyond the headline numbers. The company reported quarterly revenue of $102.47 billion, marking an 8% jump from the previous year and slightly beating analyst expectations of $102.19 billion. Per-share earnings climbed 13% to $1.85, surpassing the consensus estimate of $1.77. What makes this quarter fascinating is how it reflects Apple's evolving strategy across its entire ecosystem, from the iPhone 17's...

Apple's iOS 26 is a real turning point for CarPlay users, delivering the biggest in-car update in years. Widgets arrive on standard CarPlay for the first time, according to 9to5Mac, a shift from what was once slated as a CarPlay Ultra exclusive. Familiar iPhone habits now live on your dashboard. Tap, glance, move on.

Apple's latest beta release adds a feature many iPhone users have been quietly hoping for. The fourth beta of iOS 26.1 was released today, according to 9to5Mac, and it includes a new toggle that prevents accidental Camera app launches from the Lock Screen. It targets a long-standing frustration where an unintended swipe could pop the camera open. MacRumors reports that previously, there was no way to disable Lock Screen camera activation without completely disabling the camera app itself.

When Apple quietly dropped the "+" from Apple TV+, it wasn't just a branding tweak. It was a window into how the company actually makes decisions. Instead of stubbornly sticking to their original naming convention, they listened to how people were actually talking about their service in the real world. You know what's refreshing about that? Most companies would force you to use their preferred terminology forever, but Apple essentially said "fine, you win" and made it official. dropped the "+"...

Apple's rumored iPad mini 8 might ditch speaker holes entirely. Recent reports point to vibration-based speakers, according to Bloomberg, which would make it unique among Apple products if adopted. The idea turns the display or chassis into the sound source, promising better water resistance while keeping audio quality intact. It is a sharp turn from diaphragm-based speakers, using exciters that vibrate surfaces to make sound.

Apple's latest AirPods Pro 3 have already set a new standard for wireless earbuds, but the company isn't stopping there. What we are seeing now could be the start of something much bigger. Apple's development teams are actively working on revolutionary features that could turn these buds into devices that feel closer to companions than accessories.

When relationships end, the digital threads that once bound couples together often become sources of unexpected torment. What started as convenient family features can morph into tools of surveillance and control, leaving people stuck in digital arrangements that mirror the very dynamics they're trying to escape. A leash, only invisible.

Apple's M4 Pro Mac mini just hit a new pricing milestone, and it's worth a double take. The compact powerhouse that once carried a premium price tag is down to $1,299, according to Mac Prices, a $100 drop from Apple's official price. Not a routine sale, more like a strategic pivot in desktop pricing. Research from multiple retailers shows every Mac mini configuration is discounted, which points to a market-wide adjustment rather than a one-off promo.

When you look at the iPhone 17's launch numbers, something remarkable becomes clear. We're watching a performance that is not just meeting expectations, it is reshaping Apple's financial trajectory in real time. Apple's stock reached an all-time high of $262.24, driven by sales figures that tell a compelling story of sustained consumer demand in a crowded smartphone landscape. The iPhone 17 outperformed its predecessor by 14% in those crucial first ten days, according to Counterpoint Research,...

Apple's latest Vision Pro update goes straight at the headset's biggest adoption barriers. Apple paired the powerful M5 chip with a comfort fix that turns one of the original model's most persistent pain points into a selling point.

Following the successful launch of the iPhone 17 series, Apple CEO Tim Cook took an unusual trip for a tech chief. It fits him. His visit to Japan was not another corporate tour; it read like a masterclass in cultural diplomacy, the kind global tech leaders need to navigate cultural engagement, trade tensions, and geopolitical crosswinds.

Apple's run to a historic $4 trillion milestone is more than a headline, it's proof that smart launches and sharp timing still move markets. The company briefly crossed that threshold, according to Sherwood News, powered by early iPhone 17 strength. And the timing is tight, earnings land Thursday, which could confirm the hype or tap the brakes. Bottom line, product innovation is still the engine of confidence, and Apple has to show its premium pitch still holds up in a crowded arena.

Apple's journey from hardware company to ecosystem powerhouse becomes clear the moment you look at its Services numbers. We're talking about a segment that has quietly turned into a $100 billion annual revenue machine that now dwarfs entire Fortune 500 companies.

When Apple sets its sights on a major market expansion, tax rules can make or break the plan. Right now, the tech giant is lobbying Indian officials over a 1961 tax law. Obscure on paper, high stakes in practice.